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Azzah F Akhtar – A lead can cost you more than it’s worth?

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What is a lead compared to a lead conversion into a sales appointment (prospect). It is vital to know the differences between a lead and a prospect. A lead itself is a person or business that has only given out their contact information to the business and could be a potential business opportunity.

A pre qualified buyer or seller in the case for a realtor,  is a person or individual who has actually had a conversation with a salesperson or an appointment setter and has actually shown an interest in either buying or selling.

This means that the prospects are moving further in the sales funnel that leads. Hence a lead has only merely had one point of contact made, but the prospect has actually been involved in a two way communication.

The way most realtors go about it is they are on facebook, and they pay for cheap lead generation services and leads come to them. Now the problem is this. The leads alone are of no use if no follow up system is put in place. What does this result in?

Usually involves time waste cold calls, bad networking tactics and an Inconsistent/weak referrals base to build a list of “potential clients”. Real estate professionals are stuck in this trap so end up thinking about quitting their real estate career soon after they do.

Further to the above points what the vast majority of so called lead generation companies completely ignore is the initial part which sets apart the leads being worth following up and those leads that are of no use is the client research. Knowing who your client actually is.

So for example if a buyer the questions to ask yourself is what type of buyer are you serving or looking to serve. I call it marrying your ICA i.e. your Ideal Client Avatar. What are their dreams? What keeps them awake at night? And what problems are you solving for them? This is where a lot of realtors don’t get right not knowing truly what your buyer or seller is looking for.  The surgeon gets paid more than a doctor. Hence knowing who your actual target audience is is essential especially for the purpose of running facebook ads. This is what differentiates an actual digital marketing agency from a lead generation company handing you leads that get nowhere as if no research is done then it results in wasted leads and realtors are left disappointed.

An important point to note is when we are prospecting what we are essentially doing? Nurturing. Nurturing the relationship of each individual. Now compare this to marketing itself which is only sending out a high volume message to a target audience. Constant growth and expansion of Smart technology has changed the way the real estate business operates. When you get your leads online the question is how do you nurture the leads? How do you determine what buyers are serious now, or need to be revisited in another 6-12 months? More importantly, how do you nurture these leads without taking your time away from selling homes to your current clients?

The secret. This is where your ISA’s comes in. In the real estate game, an Inside Sales Agent (ISA) in Real Estate are professionally trained and licensed sales people who have adept knowledge of the real estate industry.

They are representatives who will take the burden of lead conversion off your plate, and maintain contact with leads until they are ready to act.

You may be asking yourself, why would I hire an inside sales agent when I can perform all of these tasks myself?

The answer is that every becoming successful realtor should have an inside sales agent. They will bring your business to another level and allow you to focus your time and energy on selling homes by doing all the work involved with pre qualifying and allow the realtor to focus on the actual viewings and closing i.e. what they do best.

There is the pareto law 80/20 that 20% of the tasks you should focus on actually generate you the money. So the 80% which takes up a lot of time does not generate you the money straight away so it’s worth outsourcing this. Example: following up with a lead, making contact with new leads coming through the door so as a realtor can focus on the 20% of what generates the money and do what a realtor does best to provide that world class experience and close those deals and make your clients dreams come true.

(https://www.facebook.com/AzzahAkhtarOfficial/

https://www.instagram.com/azzah_akhtar/)

www.linkedin.com/in/azzahakhtar

 

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Artificial Intelligence’s Function in Changing Worker Engagement in the Digital Age

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The emergence of the digital age has brought about a transformation in business operations and employee engagement as a result of the pervasive usage of technology in all facets of business. Businesses in the modern knowledge economy understand that employee engagement is essential to their success because it has a direct impact on customer satisfaction, productivity, and innovation. In this context, organizations are redefining employee engagement thanks to the advent of artificial intelligence (AI), which is also enabling creative methods of cooperation, communication, and productivity.

AI is redefining employee engagement, which means that workers will have greater power in the future. Artificial intelligence (AI) has the potential to significantly boost productivity and overall business performance through improving communication, offering personalized experiences, delivering predictive insights, augmenting learning and development, and fostering employee well-being. Organizations that successfully use AI to engage their will have a distinct competitive advantage in the future in the increasingly digital business environment.

Artificial Intelligence is being used in many offices as a revolutionary tool that is changing the way workers interact, communicate, and work together.

AI has the potential to transform employee engagement in the following specific areas by fostering a learning and development (L&D) culture:

Customizing the Work Experience for Employees: Artificial Intelligence helps to create a more individualized work environment by interpreting work habits, preferences, and feedback. Furthermore, organizations can raise employee satisfaction and engagement levels by tailoring benefits, development, and communication plans to the needs of their workforce.

Increasing Communication: It’s common knowledge that AI-powered chatbots provide real-time assistance, respond to inquiries, and give staff members 24/7 self-service options. AI may also analyze communication patterns to identify problem areas and recommend appropriate solutions to get rid of possible obstacles to employee productivity. It is also possible to automate regular HR tasks like payroll processing, benefit administration, and appointment scheduling. By doing this, HR specialists are able to devote more of their bandwidth to important tasks like employee engagement.

Enhancing L&D: Powered by AI, personalised training content can help transform the learning process, helping match employees’ skills, interests and professional goals more efficiently. Besides augmenting the learning experience, it empowers employees to take complete charge of their career growth.

Promoting Predictive Analytics: By discovering certain trends and patterns in employee behaviour, AI ensures organisations can proactively address issues that could impact engagement. For instance, AI could predict employees who are likely to leave the organisation, providing an opportunity for timely intervention to improve retention. What’s more, as per their skills, past performance and interests, AI could even recommend alternative career paths.

Providing Improved worker well-being: Artificial intelligence (AI) can evaluate worker well-being by examining data related to workload, stress, and work-life balance. Implementing programs that support a healthy workplace culture and provide individualised choices may also increase employee engagement levels. Research indicates that almost 70% of workers feel more at ease conversing with artificial intelligence than with people. Furthermore, AI can assist staff members in overcoming persistent obstacles by anticipating cases of burnout.

Fostering an Inclusive work Environment: AI will eventually be in a position to eliminate unconscious biases in decision-making. Employee productivity will increase and workplace happiness will increase as a result. Offices can become more efficient and raise employee satisfaction levels by encouraging a diverse and inclusive work environment.

In summary,

Artificial Intelligence has a lot of potential to redefine employee engagement. Organizations must, however, be mindful of a number of issues, including data privacy and ethics, as AI continues to advance and find new applications. Businesses using AI-powered tools must ensure sufficient transparency when using employee data and respect individuals’ privacy.

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Rico Suarez’s Journey: From Gig Worker to CEO Transforming the Moving Industry with Muvr

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Introduction

In today’s dynamic gig economy, the story of Rico Suarez stands out as a beacon of innovation, determination, and transformative leadership. From humble beginnings as a gig worker in the moving industry, Rico’s journey to founding Muvr and becoming its CEO encapsulates the essence of entrepreneurial spirit. This detailed exploration uncovers how Rico’s firsthand experiences shaped a tech company revolutionizing the gig economy and moving services.

The Genesis of an Idea

Rico’s foray into the moving industry began in the bustling streets of Los Angeles, where he quickly identified the sector’s systemic inefficiencies. The challenges were manifold: unpredictable work hours, lack of transparency in job assignments and earnings, and the physical toll of moving tasks. Yet, it was within these challenges that Rico saw the potential for radical innovation.

Early Struggles and Epiphanies

Working various gigs, Rico encountered the common pitfalls of the gig economy—irregular income, minimal job security, and no clear path for growth. These experiences, however, didn’t dishearten him; they ignited a resolve to create a better system not only for himself but for others in similar situations.

Engage with Rico’s journey on Instagram and LinkedIn.

Laying the Foundation for Muvr

The concept for Muvr was born from Rico’s vision to streamline the moving process with technology, thereby enhancing efficiency, transparency, and worker satisfaction. This vision was ambitious: a platform that could offer reliable moving services to customers while providing gig workers with stable work opportunities, fair compensation, and respect for their labor.

From Concept to Reality

The road from concept to reality was fraught with hurdles. Building a tech platform required resources, technical expertise, and industry partnerships that Rico initially didn’t have. Determined, he immersed himself in learning about technology, business management, and the intricacies of the moving industry.

The foundational principles of Muvr were simple yet revolutionary:

  • Empowerment: Giving gig workers control over their schedules and earnings.
  • Transparency: Clear pricing and policies for customers and movers alike.
  • Efficiency: Leveraging technology to optimize moving processes.

Growing Pains and Milestones

As Muvr transitioned from startup to tech innovator in the moving industry, Rico faced numerous challenges. Each obstacle, from securing initial funding to scaling operations across Los Angeles and beyond, provided valuable lessons in resilience and adaptability.

Building a Team and Community

Key to Muvr’s growth was assembling a team that shared Rico’s vision. By fostering a culture of innovation, inclusivity, and continuous learning, Muvr quickly became more than a company—it became a community. This sense of belonging and shared purpose has been instrumental in navigating the complexities of the gig economy and moving industry.

Discover the Muvr story and Rico’s vision.

Innovations and Impact

Under Rico’s leadership, Muvr introduced several industry-first innovations, from an app that matched customers with movers in real-time to initiatives aimed at improving gig workers’ well-being. Each innovation reinforced Muvr’s commitment to changing the moving experience for everyone involved.

A New Paradigm in Moving

Muvr’s impact extends beyond logistical improvements; it has fundamentally altered how customers view moving services and how workers perceive their roles within the gig economy. Through Muvr, moving has become not just a service but an experience characterized by dignity, respect, and mutual trust.

Rico Suarez Today: Visionary and Leader

Today, Rico Suarez is celebrated not just as a successful CEO but as a visionary who continues to inspire with his commitment to innovation, community, and the future of work. His journey from gig worker to industry leader with Muvr serves as a powerful narrative of what’s possible when passion meets purpose.

The Road Ahead

The future looks bright for Rico and Muvr, with plans for expansion, new services, and continued advocacy for gig workers. As the moving industry evolves, Rico’s journey remains a guiding light, showcasing the transformative power of empathy, innovation, and unwavering determination.

Stay connected with Rico and follow his endeavors on Instagram and LinkedIn.

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Delta Unveils NVIDIA Omniverse Digital Twin and Efficient AI Server Solutions at GTC

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At the NVIDIA GPU Technology Conference (GTC), Delta, a provider of Internet of Things (IoT)-based smart green solutions, showcased its cutting-edge digital twin platform, which was created on NVIDIA Omniverse with the goal of improving its smart manufacturing capabilities. Exhibited also was Delta’s ORV3 artificial intelligence (AI) server infrastructure solution, which boasts 97.5% efficient power supplies and an extensive range of state-of-the-art DC/DC converters, power chokes, and 3D vapor chambers to facilitate GPU operations.

“We are honored to be the only provider of power and thermal management solutions at NVIDIA GTC 2024,” stated Mark Ko, vice chairman of Delta. “We showcased the NVIDIA Omniverse-powered digital twin we have developed, which underscores our superior expertise in next-generation electronics manufacturing. Using the newest technologies, we are eager to contribute to pushing the envelope on energy efficiency in the field of artificial intelligence.”

Digital twins and synthetic data, which can increase productivity and efficiency before actual production begins, are hallmarks of the new era of AI-powered manufacturing, according to Rev Lebaredian, vice president of NVIDIA’s Omniverse and simulation technologies. Delta is able to virtually connect individual production lines and compile data from a variety of devices and systems in order to construct a digital twin of its business processes by building its digital platform on NVIDIA Omniverse. It can also create artificial data using NVIDIA Isaac Sim to train its computer models to 90% accuracy.

Delta utilizes NVIDIA’s state-of-the-art technologies to assist in enabling GPU ecosystems’ energy efficiency. At NVIDIA GTC, Delta is showcasing an integrated Open Rack Version 3 (ORV3) solution for AI server infrastructure with server power supplies that have an energy efficiency as high as 97.5%. This is in addition to the NVIDIA Omniverse-based digital twin, which the company applies to specific production lines. SD-WAN, ORV3 18 kW/33 kW HPR power shelves, battery backup unit, mini UPS, and a liquid cooling system are additional components of the solution. Common redundant power supply units with 54 V DC output are also included. Included in the showcase was a broad range of GPU ecosystem-supporting DC/DC converters, power chokes, and 3D vapor chambers.

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