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Fitbit’s next ‘Luxe’ fitness tracker looks like it could be its most stylish to date

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It’s been a busy few months for Fitbit. Regardless of whether the company has had any major product launches since the Sense and Versa 3 arrived on store shelves the previous fall, plenty has changed in that small amount of time.

Last November, its wearables finally gained support for Assistant, a move made possible by Google’s acquisition of the company. Regulators endorsed that deal back in January, and now, Fitbit might be ready to launch one of its first trackers subsequent to being procured. On the off chance that you were expecting some kind of top of the line smartwatch, in any case, plan to be disappointed.

Fitbit’s newest wearable is designed around premium build materials, as per a translated leak from WinFuture. The newest addition to the fitness-focused lineup looks to bring gold and platinum metal into the body surrounding the tracker, which in any case appears to be looks similar to the Inspire 2 from last summer.

Include in an OLED display, heart-rate monitoring, and sleep tracking, and the Luxe looks to be a pretty standard device with a focus on design. If the flashy gold and platinum designs don’t do it for you, a standard black version will likewise be accessible.

Considering this is a long way from the “future” of wearables, they truly need to realize Fitbit’s normal cost for the Luxe before they can pass judgment. While the actual design screams mid-range, the focus on “premium” materials may push this tracker up in cost, nearer to the Sense or Versa 3.

Regardless of whether it’ll merit the metal plating around the watch face stays not yet clear, yet in the event that you’ve been looking for a flashy fitness tracker to wear out this summer, your chance to make history may be practically around the corner.

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Google Introduces Gemini AI on Android Devices for Singapore Users

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Singapore is among the main beneficiaries of Google’s Gemini Mobile App, which enhances the AI capabilities of Android-based smartphones. With Gemini AI now supporting more languages and regions, this rollout is a part of Google’s larger strategy to make its advanced AI available to a global audience.

The Gemini app is now available for direct download or Google Assistant access for Android users in Singapore. The app works with Android phones running Android 12 or later and having at least 4 GB of RAM. On iOS devices running iOS 16 or later, users can interact with Gemini through a dedicated tab in the Google app.

With Gemini AI’s flexible and intuitive design, users can get help by speaking, typing, or uploading an image. To illustrate Google’s goal of developing a truly conversational and multimodal AI assistant, you could, for example, take a picture of a flat tire and receive detailed instructions on how to fix it, or ask for assistance writing a thank-you note.

Google is incorporating Gemini more thoroughly into its ecosystem in addition to the stand-alone app. With the help of new extensions, the AI can now effortlessly search through a wide range of Google services, including YouTube, Gmail, Docs, Drive, Maps, and even Google Flights and Hotels, to offer thorough support. Gemini’s ability to combine travel dates, lodging, and activities into a single itinerary based on user emails and preferences makes it an especially helpful tool for complicated tasks like organizing travel plans.

Additionally, Google is making using Gemini on desktops easier. By typing “@gemini” after their question, users can start direct inquiries from the address bar of the Chrome browser. This results in a rapid launch of the gemini.google.com page, which further integrates Gemini’s AI capabilities across platforms and shows answers right away.

Google’s latest developments improve the daily digital experience for users in Singapore and possibly globally, while also advocating for increased accessibility to AI tools.

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Amazon Q AI Assistant Rolls Out to Enterprise Clients, Amazon Q Apps Enter Preview Phase

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On Tuesday, Amazon revealed the expansion of the use of Amazon Q, its most recent AI-powered business assistant. Using data from the company’s internal systems, the e-commerce behemoth initially revealed its business-focused chatbot in November 2023, promising generative and analytical support. Eventually, a restricted group of users could access the AI tool from Amazon. It’s now widely accessible and has some additional features thanks to the company. Significantly, businesses will now receive Amazon Q Developer and Amazon Q Business, two distinct chatbots for different sets of tasks.

The cloud computing platform Amazon Web Services (AWS) announced in a newsroom post that businesses can now use the Business and Q Developer chatbots from Amazon. Customers who utilize AWS services will have access to this. The AI bot can assist with additional coding and business analytics tasks as it is trained and educated by the company’s data and workflows.

Software developers can benefit from the assistance of the Amazon Q Developer, which is intended to carry out “difficult and repetitive tasks” like coding, testing, upgrading applications, troubleshooting, security scanning and fixes, and optimizing AWS resources. According to the company, experts can use the time they save to create and deliver innovative end user experiences more quickly.

The tech giant is making its Amazon Q Business available for analytical support. This tool can receive and process prompts and queries in natural language. It can provide data-driven analysis, write reports, generate summaries and content, and answer questions based on the information from the company’s database that is housed on AWS servers. Additionally, Amazon QuickSight—AWS’s cloud-based, integrated business intelligence solution—will now include Amazon Q.

In addition to this, not all users have access to Amazon’s other feature yet. Apps with AI capabilities can be created by staff members using the company’s data and a tool called Amazon Q Apps. By giving a brief description of the app and the tasks it should accomplish, even employees without any prior coding experience can create apps using it. The app can then be created from start to finish by the AI chatbot. In preview mode right now is this feature.

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BrandGuard Introduces a Freemium Brand Governance Tool for Advertisers

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The leading supplier of brand governance solutions, BrandGuard, has announced the release of a new freemium program that is intended to make it simple for marketers to establish, distribute, and enforce brand guidelines throughout their businesses. BrandGuard’s primary brand governance tools, such as the BrandGuide Builder, BrandGuard scoring engine, and BrandGPT conversational interface, are now available for with the new.

Rob May, CEO of BrandGuard, said, “Marketers face a constant challenge in maintaining brand consistency as they create more content than ever before across an increasing number of channels.” “Our new self-serve platform gives marketing teams strong AI-driven tools for defining their brand identity, evaluating creative assets for compliance, and providing instantaneous access to brand guidelines—all at no cost.”

The following are some of the main characteristics of the BrandGuard freemium offering:

BrandGuide Builder: A simple, step-by-step method that makes it easier to identify the key components of a brand identity and turns them into a contemporary style guide.

BrandGuard: A cutting-edge artificial intelligence (AI) platform that guarantees adherence to brand principles, such as tone of voice, look and feel, precision elements like fonts, colors, and logos, and brand safety considerations like profanity, violence, and nudity.

BrandGPT: An interactive chatbot interface that offers immediate access to brand guidelines and fast engineering support.

Simply log in using an existing Google or Microsoft account to begin, then use the BrandGuide Builder wizard to onboard your brand details. Next, upload 30 to 50 sample on-brand and off-brand assets for training. In less than a day, BrandGuard’s engine will be prepared to begin scoring new assets for brand compliance.

While BrandGuard’s freemium product offers powerful brand management tools for solo brands and smaller teams, its premium plans come with extra features like advanced data analytics, enterprise user management, multi-brand support, regulatory compliance, and more. Premium plan prices are available upon request.

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