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Samsung Introduces AI Technology in Latest TV Lineup to Compete with LG’s OLED TVs



In an effort to compete with LG Electronics Inc., its crosstown rival and the industry leader in the organic light-emitting diode (OLED) TV market, Samsung Electronics Co., the largest TV manufacturer in the world, announced on Wednesday that it will be incorporating artificial intelligence technology into its 2024 TV lineup.

Samsung unveiled its new Neo QLED and OLED TV lineup, which will go on sale this Friday, at its Unbox & Discover 2024 launch event.

The AI technology, initially unveiled by the South Korean tech giant with the flagship Galaxy S24 smartphone series, is integrated into the most recent models.

Leads the way in the trend of ultra-large and premium TVs, the Korean market is an important global player. Samsung Electronics, which has held the top spot in the global TV market for the past eighteen years, has reached a new peak with its 2024 model. Head of Samsung’s visual display division and president Yong Seok-woo declared, “We will usher in the era of AI TV.”

With the best performance among Samsung TVs, the top line Neo QLED 8K is outfitted with the third-generation AI 8K processor. It has five hundred and sixty-one neural networks.


The neural network count on this chipset is eight times higher than that of the TVs from last year. The processor from last year is not even close to this one’s neural network processing unit (NPU) speed.

According to Samsung, the upgraded processor enables the upscale of low-resolution content to 8K resolution, resulting in crisper visuals.

In order to add depth, the Contrast Enhancer Pro feature applies enhancements to specific objects and people after using neural networks to identify subjects in a scene.

With these enhancements, Samsung has also increased the amount of on-demand TV content and personalized content available on the home screen of Samsung TV Plus.

Following the completion of commercials, owners of the 2015-released Samsung TV Plus can access free streaming content.

About 40,000 videos are accessible on Samsung TV Plus, according to Samsung.

According to the company, the on-device AI technology on its so-called Samsung AI TVs has also improved security and inter-device connectivity.


Yong of Samsung stated that the company also wants to catch up to LG Electronics, the market leader in OLED TVs.

“Our OLED TVs have grown quickly over the last two years, increasing our segment market to 23%. In Korea last year, our 77-inch OLED TV outperformed the products of our rivals in terms of market”, he said.

As of 2023, LG holds a 53% market and is the leading global supplier of OLED TVs, with approximately 3 million units sold.

LG unveiled its 2024 OLED and QNED TV lineup, complete with improved AI features, for the home market on Wednesday.

According to LG, the Alpha 11 processor improves processing speed and graphics performance over the previous model by 30% and 70%, respectively.


Biden, Kishida Secure Support from Amazon and Nvidia for $50 Million Joint AI Research Program



As the two countries seek to enhance cooperation around the rapidly advancing technology, President Joe Biden and Japanese Prime Minister Fumio Kishida have enlisted Inc. and Nvidia Corp. to fund a new joint artificial intelligence research program.

A senior US official briefed reporters prior to Wednesday’s official visit at the White House, stating that the $50 million project will be a collaborative effort between Tsukuba University outside of Tokyo and the University of Washington in Seattle. A separate collaborative AI research program between Carnegie Mellon University in Pittsburgh and Tokyo’s Keio University is also being planned by the two nations.

The push for greater research into artificial intelligence comes as the Biden administration is weighing a series of new regulations designed to minimize the risks of AI technology, which has developed as a key focus for tech companies. The White House announced late last month that federal agencies have until the end of the year to determine how they will assess, test, and monitor the impact of government use of AI technology.

In addition to the university-led projects, Microsoft Corp. announced on Tuesday that it would invest $2.9 billion to expand its cloud computing and artificial intelligence infrastructure in Japan. Brad Smith, the president of Microsoft, met with Kishida on Tuesday. The company released a statement announcing its intention to establish a new AI and robotics lab in Japan.

Kishida, the second-largest economy in Asia, urged American business executives to invest more in Japan’s developing technologies on Tuesday.

“Your investments will enable Japan’s economic growth — which will also be capital for more investments from Japan to the US,” Kishida said at a roundtable with business leaders in Washington.

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OnePlus and OPPO Collaborate with Google to Introduce Gemini Models for Enhanced Smartphone AI



As anticipated, original equipment manufacturers, or OEMs, are heavily integrating AI into their products. Google is working with OnePlus, OPPO, and other companies to integrate Gemini models into their smartphones. They intend to introduce the Gemini models on smartphones later this year, becoming the first OEMs to do so. Gemini models will go on sale later in 2024, as announced at the Google Cloud Next 24 event. Gemini models are designed to provide users with an enhanced artificial intelligence (AI) experience on their gadgets.

Customers in China can now create AI content on-the-go with devices like the OnePlus 12 and OPPO Find X7 thanks to OnePlus and OPPO’s Generative AI models.

The AI Eraser tool was recently made available to all OnePlus customers worldwide. This AI-powered tool lets users remove unwanted objects from their photos. For OnePlus and OPPO, AI Eraser is only the beginning.

In the future, the businesses hope to add more AI-powered features like creating original social media content and summarizing news stories and audio.

AndesGPT LLM from OnePlus and OPPO powers AI Eraser. Even though the Samsung Galaxy S24 and Google Pixel 8 series already have this feature, it is still encouraging to see OnePlus and OPPO taking the initiative to include AI capabilities in their products.

OnePlus and OPPO devices will be able to provide customers with a more comprehensive and sophisticated AI experience with the release of the Gemini models. It is important to remember that OnePlus and OPPO already power the Trinity Engine, which makes using phones incredibly smooth, and use AI and computational mathematics to enhance mobile photography.

By 2024, more original equipment manufacturers should have AI capabilities on their products. This is probably going to help Google because OEMs will use Gemini as the foundation upon which to build their features.

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Meta Explores AI-Enabled Search Bar on Instagram



In an attempt to expand the user base for its generative AI-powered products, Meta is moving forward. The business is experimenting with inserting Meta AI into the Instagram search bar for both chat with AI and content discovery, in addition to testing the chatbot Meta AI with users in nations like India on WhatsApp.

When you type a query into the search bar, Meta AI initiates a direct message (DM) exchange in which you can ask questions or respond to pre-programmed prompts. Aravind Srinivas, CEO of Perplexity AI, pointed out that the prompt screen’s design is similar to the startup’s search screen.

Plus, it might make it easier for you to find fresh Instagram content. As demonstrated in a user-posted video on Threads, you can search for Reels related to a particular topic by tapping on a prompt such as “Beautiful Maui sunset Reels.”

Additionally, TechCrunch spoke with a few users who had the ability to instruct Meta AI to look for recommendations for Reels.

By using generative AI to surface new content from networks like Instagram, Meta hopes to go beyond text generation.

With TechCrunch, Meta verified the results of its Instagram AI experiment. But the company didn’t say whether or not it uses generative AI technology for search.

A Meta representative told TechCrunch, “We’re testing a range of our generative AI-powered experiences publicly in a limited capacity. They are under development in varying phases.”

There are a ton of posts available discussing Instagram search quality. It is therefore not surprising that Meta would want to enhance search through the use of generative AI.

Furthermore, Instagram should be easier to find than TikTok, according to Meta. In order to display results from Reddit and TikTok, Google unveiled a new perspectives feature last year. Instagram is developing a feature called “Visibility off Instagram” that could allow posts to appear in search engine results, according to reverse engineer Alessandro Paluzzi, who made this discovery earlier this week on X.

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