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When it Comes To Creative Thinking, AI Excels Above Humans



When it Comes To Creative Thinking, AI Excels Above Humans

In three divergent thinking tests, ChatGPT-4 was compared against 151 human participants. The results showed that the AI was more creative. The tests, which evaluated the capacity to come up with original replies, revealed that GPT-4 was able to provide more creative and detailed responses.

While acknowledging the limitations of AI’s agency and the difficulties in evaluating creativity, the study highlights the growing potential of AI in creative fields. Even though AI has the potential to be a tool for boosting human creativity, concerns concerning its function and possible integration with creative processes still exist.

Important Details:

The Creative Edge of AI

In activities involving divergent thinking, ChatGPT-4 fared better than human participants, exhibiting superior originality and elaboration in responses.

Notes on the Study:

Researchers point out that despite AI’s remarkable abilities, it lacks agency and that human contact is necessary to unleash its creative potential.

AI’s Place in Creative Futures:

The results imply that AI might be a motivating instrument that supports human creativity and helps it overcome conceptual rigidity, but it’s still unclear how much AI can actually replace human innovation.

The ability to come up with a novel answer to a question without a predetermined one, like “What is the best way to avoid talking about politics with my parents?” is a hallmark of divergent thinking. GPT-4 gave more thoughtful and unique responses to the study than did the human participants.

The authors of the study, “The current state of artificial intelligence generative language models is more creative than humans on divergent thinking tasks,” are Kim N. Awa and Kent F. Hubert, Ph.D. candidates in psychological science at the University of Arizona, and Darya L. Zabelina, an assistant professor of psychology science and the head of the Mechanisms of Creative Cognition and Attention Lab. The study was published in Scientific Reports.

Three tests were used: the Consequences Task, which asks participants to imagine possible outcomes of hypothetical situations, such as “what if humans no longer needed sleep?”; the Divergent Associations Task, which asks participants to generate 10 nouns that are as semantically distant as possible; and the Alternative Use Task, which asks participants to come up with creative uses for everyday objects like a rope or a fork. For example, there is very little semantic difference between the words “dog” and “cat,” but a lot between words like “cat” and “ontology.”

Response length, quantity, and semantic variation across words were all taken into consideration while evaluating the answers. In the end, the researchers concluded that even after adjusting for answer fluency, GPT-4 outperformed humans overall on all of the divergent thinking tasks in terms of originality and elaborateness. Stated differently, GPT-4 showed greater creative potential on a battery of activities involving divergent thinking.

There are certain limitations to this discovery. As the authors put it, “It is important to note that the measures used in this study are all measures of creative potential, but another aspect of measuring a person’s creativity is their involvement in creative activities or achievements.”

The aim of the research was to investigate creative potential at the human level, rather than focusing on individuals who may possess formal creative qualifications.

Hubert and Awa go on to say that AI is “dependent on the assistance of a human user” and “does not have agency, unlike humans.” As a result, until something prompts it, AI’s creative potential remains untapped.

Furthermore, the suitability of the GPT-4 replies was not assessed by the researchers. As a result, even if the AI might have responded more often and creatively, the human participants might have felt limited by the requirement that their answers be based on reality.

While acknowledging that there may not have been much human reason to compose lengthy responses, Awa added that there are still unanswered problems regarding “how do you operationalize creativity? Is it truly true that the results of these tests on humans may be applied to other individuals? Is a wide range of innovative ideas being evaluated? Therefore, I believe it requires us to critically evaluate the most widely used metrics for divergent thinking.

It’s not really important whether the tests accurately reflect the creative capacity of people. The key point is that big language models are developing at a breakneck pace, surpassing human performance in previously unheard-of ways. It remains to be seen if they pose a threat to human ingenuity.

“Moving forward, future possibilities of AI acting as a tool of inspiration, as an aid in a person’s creative process or to overcome fixedness is promising,” the authors continue to believe for the time being.


Biden, Kishida Secure Support from Amazon and Nvidia for $50 Million Joint AI Research Program



As the two countries seek to enhance cooperation around the rapidly advancing technology, President Joe Biden and Japanese Prime Minister Fumio Kishida have enlisted Inc. and Nvidia Corp. to fund a new joint artificial intelligence research program.

A senior US official briefed reporters prior to Wednesday’s official visit at the White House, stating that the $50 million project will be a collaborative effort between Tsukuba University outside of Tokyo and the University of Washington in Seattle. A separate collaborative AI research program between Carnegie Mellon University in Pittsburgh and Tokyo’s Keio University is also being planned by the two nations.

The push for greater research into artificial intelligence comes as the Biden administration is weighing a series of new regulations designed to minimize the risks of AI technology, which has developed as a key focus for tech companies. The White House announced late last month that federal agencies have until the end of the year to determine how they will assess, test, and monitor the impact of government use of AI technology.

In addition to the university-led projects, Microsoft Corp. announced on Tuesday that it would invest $2.9 billion to expand its cloud computing and artificial intelligence infrastructure in Japan. Brad Smith, the president of Microsoft, met with Kishida on Tuesday. The company released a statement announcing its intention to establish a new AI and robotics lab in Japan.

Kishida, the second-largest economy in Asia, urged American business executives to invest more in Japan’s developing technologies on Tuesday.

“Your investments will enable Japan’s economic growth — which will also be capital for more investments from Japan to the US,” Kishida said at a roundtable with business leaders in Washington.

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OnePlus and OPPO Collaborate with Google to Introduce Gemini Models for Enhanced Smartphone AI



As anticipated, original equipment manufacturers, or OEMs, are heavily integrating AI into their products. Google is working with OnePlus, OPPO, and other companies to integrate Gemini models into their smartphones. They intend to introduce the Gemini models on smartphones later this year, becoming the first OEMs to do so. Gemini models will go on sale later in 2024, as announced at the Google Cloud Next 24 event. Gemini models are designed to provide users with an enhanced artificial intelligence (AI) experience on their gadgets.

Customers in China can now create AI content on-the-go with devices like the OnePlus 12 and OPPO Find X7 thanks to OnePlus and OPPO’s Generative AI models.

The AI Eraser tool was recently made available to all OnePlus customers worldwide. This AI-powered tool lets users remove unwanted objects from their photos. For OnePlus and OPPO, AI Eraser is only the beginning.

In the future, the businesses hope to add more AI-powered features like creating original social media content and summarizing news stories and audio.

AndesGPT LLM from OnePlus and OPPO powers AI Eraser. Even though the Samsung Galaxy S24 and Google Pixel 8 series already have this feature, it is still encouraging to see OnePlus and OPPO taking the initiative to include AI capabilities in their products.

OnePlus and OPPO devices will be able to provide customers with a more comprehensive and sophisticated AI experience with the release of the Gemini models. It is important to remember that OnePlus and OPPO already power the Trinity Engine, which makes using phones incredibly smooth, and use AI and computational mathematics to enhance mobile photography.

By 2024, more original equipment manufacturers should have AI capabilities on their products. This is probably going to help Google because OEMs will use Gemini as the foundation upon which to build their features.

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Meta Explores AI-Enabled Search Bar on Instagram



In an attempt to expand the user base for its generative AI-powered products, Meta is moving forward. The business is experimenting with inserting Meta AI into the Instagram search bar for both chat with AI and content discovery, in addition to testing the chatbot Meta AI with users in nations like India on WhatsApp.

When you type a query into the search bar, Meta AI initiates a direct message (DM) exchange in which you can ask questions or respond to pre-programmed prompts. Aravind Srinivas, CEO of Perplexity AI, pointed out that the prompt screen’s design is similar to the startup’s search screen.

Plus, it might make it easier for you to find fresh Instagram content. As demonstrated in a user-posted video on Threads, you can search for Reels related to a particular topic by tapping on a prompt such as “Beautiful Maui sunset Reels.”

Additionally, TechCrunch spoke with a few users who had the ability to instruct Meta AI to look for recommendations for Reels.

By using generative AI to surface new content from networks like Instagram, Meta hopes to go beyond text generation.

With TechCrunch, Meta verified the results of its Instagram AI experiment. But the company didn’t say whether or not it uses generative AI technology for search.

A Meta representative told TechCrunch, “We’re testing a range of our generative AI-powered experiences publicly in a limited capacity. They are under development in varying phases.”

There are a ton of posts available discussing Instagram search quality. It is therefore not surprising that Meta would want to enhance search through the use of generative AI.

Furthermore, Instagram should be easier to find than TikTok, according to Meta. In order to display results from Reddit and TikTok, Google unveiled a new perspectives feature last year. Instagram is developing a feature called “Visibility off Instagram” that could allow posts to appear in search engine results, according to reverse engineer Alessandro Paluzzi, who made this discovery earlier this week on X.

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