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Branding expert Sherri Nourse shares her expertise on how entrepreneurship has evolved amidst the pandemic

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Social media influencer Sherri Nourse shares positive insights with enterprising mentors from almost every kind and industry through her marketing agency, Ambition Media. Existing and emerging entrepreneurs get that much-needed morale-boosting push to remain on top of consumer’s minds.

In the wake of COVID-19, most businesses have introduced many creative ways to tackle the immediate problems encountered by our communities. The scope of practical innovations that emerged during COVID-19 ranges from new means of supplying essential medical services and gear to social initiatives designed to aid the vulnerable during and after the pandemic. 

Branding expert Sherri Nourse helps businesses cope with this unexpected challenge by sharing insights from several entrepreneurs, visionaries, and market leaders. She is doing so through her social media marketing firm, Ambition Media, and her Instagram platform @motivationmafia. Motivationmafia’s extensive social media presence serves as an educational platform for new and emerging businesses who would like to get tips and tricks on managing operations amid the pandemic.

Birth of Ambition Media

 Sherri Nourse founded her SMM agency Ambition Media and her Instagram platform @motivationmafia to connect with millennial consumers, who turn to social media to make informed purchase decisions, unlike the generations gone by.

Nourse’s social media handle @motivationmafia gives that extra push to businesses and provides them with a collaborative platform to learn and grow. This pandemic has provided a greater thrust to use social media platforms so that companies can inform and connect with, their consumers. Social media is now acting as the most potent marketing tool for brands to ensure that they don’t lose brand recall in the hearts and minds of their followers, users, and potential customers. Brands have come to realize that today’s new-age consumers cannot be targeted using traditional marketing tactics. Social media marketing is changing the dynamics of doing business by providing a common platform for users to engage and collaborate. 

A sense of togetherness during the pandemic

Nourse believes that the pandemic has provided opportunities to every large and small-scale business to shoulder the society’s responsibilities at large. Every individual, running a business, now has the responsibility to develop solutions that can mitigate future social and economic problems. Every business is now endowed with the new task of addressing issues with the immediate logistical and medical impact of the COVID-19 crisis. Those who are successful in overcoming these problems will be in a position to survive the pandemic and approach the post-pandemic world with renewed vigor. 

Lessons from the past

An earlier catastrophe, such as the financial crisis of 2008, is an example that we cannot ignore. The tight cash flows gave birth to the sharing economy and life-changing companies such as Uber and Airbnb. Even the 2002-2004 SARS epidemic made the Chinese ecommerce giant, Ali Baba rewrite the narrative of retail in Asia. The company’s success was fueled by anxiety around traveling and human contact. 

Nourse’s Motivationmafia, as the name suggests, hosts motivational content from interesting personalities who believe that if history has a custom of repeating itself, then this pandemic might prove to be a blessing in disguise that we are failing to recognize at present. The pandemic has shed light on vulnerable areas in our healthcare, social, and economic systems. Our mission as an adaptive and learning community is to recognize the exposed vulnerabilities, supplement those risk areas, and be better prepared for the next unforeseen major disruption.

Nourse’s agency has created a niche for itself in the social media influencer space by hosting quality content from industry masterminds. It is the right place for every business to learn from actionable insights delivered by top-notch industry masters.

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Intel has Optimized 500 Artificial Intelligence Models for Core Ultra Processors

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“An important milestone has been reached in Intel’s efforts to establish itself as the leading chip supplier for AI PCs: the company announced that over 500 AI models have been optimized for its Core Ultra processors.”

The AI models, according to the Santa Clara, California-based company, cover “more than 20 categories of AI, including large language, diffusion, super resolution, object detection, and computer vision,” as of Wednesday. These models are available from industry partners Hugging Face, PyTorch, ONNX Model Zoo, and OpenVINO Model Zoo.

These include Google’s Bert natural language understanding model, Microsoft’s Phi-2 small language model, Meta’s Llama large language model, OpenAI’s Whisper speech recognition model, Stability AI’s Stable Diffusion 1.5 text-to-image generation model, and the Mistral language model.

Models “form the backbone of AI-enhanced software features like object removal, image super resolution, or text summarization,” according to Intel, which highlights the significance of its optimization work. It further stated that the models are compatible with the Core Ultra’s neural processing unit (NPU), GPU, and CPU.

According to the company, “the breadth of user-facing AI features that can be brought to market and the number of enabled/optimized models are directly correlated.” It is impossible to design a feature without a model. The feature cannot operate at its peak efficiency without runtime optimization.

The semiconductor giant is in an arms race with rivals AMD and Qualcomm to not only provide the best processors for AI PCs but also to enable compelling software experiences with the goal of creating greater demand for their respective products.

Along with the AI model optimization project, Intel has been developing over 300 AI-powered features for PCs with Core Ultra processors in collaboration with more than 100 independent software vendors (ISVs). In December, the company released its Core Ultra lineup; this is being done as part of its AI PC Acceleration Program, which was started a few months prior.

The company stated that the work it has done to establish AI PCs as a new device category and the investments it has made in client AI processing, framework optimizations, AI tools like OpenVINO, and other related areas have made its software enablement work possible.

Robert Hallock, vice president and general manager of AI and technical marketing in Intel’s Client Computing Group, said in a statement, “This unmatched selection reflects our commitment to building not only the PC industry’s most robust toolchain for AI developers, but a rock-solid foundation AI software users can implicitly trust.”

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Conduent and Microsoft Collaborate to Use AI to Increase Business Efficiency

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AI-Powered Strategic Alliance for Improved Business Operations

Conduent, a provider of business services, recently announced a strategic partnership with Microsoft. The purpose of this partnership is to lead the way in generative artificial intelligence (AI) applications in important industries. The partnership’s primary goals are to use AI to transform healthcare administration, improve customer support, and strengthen fraud detection systems.

Boosting Cloud-Based Secure AI Adoption

Conduent’s clients will be able to take advantage of a secure cloud environment at a faster rate thanks to the synergy between Conduent and Microsoft. Three generative AI pilot programs are presently being developed by the alliance, one of which aims to efficiently extract data from medical documents. The goal of this project is to use Microsoft’s Azure AI Document Intelligence and Azure OpenAI Service to expedite the resolution process.

AI’s Strong Effect on the Growth of Small Businesses

The applications of AI go beyond the healthcare sector and include small businesses, where AI is thought to be a growth accelerator. AI has many uses, from enhancing customer service to automating marketing campaigns to expand its market reach. Particularly tailored AI solutions are being developed for small businesses, taking into account their unique resource limitations, making advanced AI tools more accessible to them.

Businesses with limited resources can now benefit from AI models developed by companies like Microsoft, which has garnered attention and given them a competitive advantage in the market. Supporters of these scaled models emphasize how easy it is to integrate, how affordable, and how little data these models require—all of which are advantageous for most companies that handle large volumes of sensitive data.

Conduent and Microsoft’s partnership is a big step toward bringing artificial intelligence (AI) into conventional business models, optimizing workflows, and establishing new benchmarks for customer and client interaction.

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A positive mindset, steering positive financial change, meet Oz Clement Knight

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Oz Clement Knight pushes boundaries as a top financial educator and entrepreneur, inspiring lives worldwide.

It is sometimes not just about feeling passionate about working in a particular field; it is more than that for a few rare professionals and business owners who strive for excellence daily, besides feeling passionate about all they choose to lay their hands on. When we saw the rise of Oz Clement Knight, who has been in the financial sector for several decades, we understood how a person needs to surrender to his aspirations and goals in life to push boundaries and steer positive change.

Oz Clement Knight is all about this and beyond. At every step in his journey, he has proved why he deserves to be called a leader in the financial realm, for he has stayed committed to taking his clients to the financial success they wish to achieve and, in the process, has reached the forefront of the industry.

He has been pioneering financial success for others through two incredible ventures, namely OHL Ventures Fund LLC and Ozmarq Holdings Ltd. The former is a Delaware series limited liability company to make venture capital and growth equity investments in diverse leading seed stage, early stage, and developmental stage and later stage private companies, with companies engaged in social media, social media, life sciences, and clean tech businesses. Through the fund, he promises to create returns for investors by helping them identify and invest in potential leading-edge companies that can later provide them with massive returns.

The latter serves as the Manager of the fund that will establish a series of funds for purchasing securities of a portfolio company/companies from a secondary source, making a separate and distinctive investment directly in a portfolio company/companies, and/or investing in the interests of investment funds, special purpose vehicles, or other entities whose portfolios consist of one or more portfolio companies.

With his years of experience and knowledge in private wealth management, investment banking, and capital markets, the financial educator, who loves spreading his knowledge among others, especially the youngsters in the field, has ensured that he offers financial services that cater to the individual needs of his clients, eventually empowering them to navigate the varied financial complexities in their journey to reach financial success.

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